Grant Thornton
Office Branding
The Client
​Grant Thornton is an assurance, advisory, and tax firm. They mainly focus on programs that include Automotive, Banking, Financial Services and Insurance (BFSI), Healthcare and Life Sciences, Consumer Products, Media, and Real Estate.
The Brief
The business wanted to work on its office branding. They wanted the creation of a collage containing all of their meetings, events, and images matching their brand's "THE MOBIUS" logo, which has the phrase "LIFE AT GT".
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The primary goal behind the idea was to provide visitors with a general understanding of the performance and work processes of employees.
The Process
To check the location and area covered that was requested to be branded, our team first scheduled a visit to GT's office. To obtain precise measures, we surveyed the whole wall and used various imaging angles. To fit symmetrically in the design with the circle, the photos GT gave for the project that had various proportions with varying lengths and sizes were changed.
We created the initial draft in Adobe software and shared jpeg files with them to give them a preview of how it would seem once it is installed on the wall based on the images they gave and the measurements we took. After receiving input based on the initial draft, every picture on the Mobius was carefully dealt with in terms of placement.
After the complete design and flow had been approved, we shared the appropriate frame for the chosen photographs. According to the client's stated requirements, the frames were created and the material was decided upon. The frames were then modified in the next phase to match the appropriate size and form for each image. Once the entire procedure was finished, our knowledgeable staff traveled to the GT office to fix the frame on the wall in accordance with the specifications.
The Challenge
The main challenge was to stick up all of the photos into the ideal Mobius while adhering the images to various dimensions. The process of aligning the necessary frames with the bespoke requirement was difficult. In addition, a variety of photos were delivered to us, we had to choose the most acceptable and practical ones that would reflect the employees' jobs and customary practices, as well as be in line with the chosen design. Gaining our client's trust by meeting their needs in a very professional manner was the most crucial factor.
The Result
Both the collaborators and the GT team gave the planned endeavor their highest praise. The key goal was to retain accuracy and precision when creating Mobius, keeping in mind cultural importance and sustaining organizational principles. In order for visitors to the GT's office to have an understanding of the official setup and working procedures with only a quick glance at the designed wall.
Pasted Drawing to get the exact placement
Paster Drawing to get the exact placement
WorkLooper has been my go team for the most crucial projects with unreal deadlines, and they have turned around with work, which was above expectations over and over again and that really made them the most reliable team out there.